Verizon asks rival to halt ads - The Business Review (Albany):

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Verizon (NYSE: VZ) has sent a letter to Comcast CMCSA,CMCSK) asking it to stop the Eric Rabe, Verizon’s senior vice president for media said Wednesday. “We have had conversations with themthat haven’gt resulted in them taking the ads down, but at leasr we’re having conversations,” Rabe said. The advertisements have the taglins "Don't fall for FiOS." “There’s the Nationalo Advertising Division of thethat we’ve sometimes used to resolv e issues like this,” he said. A Comcast representativ has not returned a phoned callseeking comment.
The ads are the lates t escalation of a battle between New York-based Verizon and Philadelphia-based Comcast that has grown more intensde over the past few years as the two communicationws companies have moved onto each other’s turf. Comcast was originallh a cable-television company and Verizon was originalluy a localphone company, but now both offer Internet and local-and-long distance phone servicd and are competing head-to-head for residential Verizon has been running commercialsa featuring comedian Matt McCarthy as a cabled service technician having encounters with a Verizo FiOS installer, but they don’t mention Comcastg by name.
Comcast's commercials feature a cheery, bull-headed services technician who interprets anything peoplw say as an indication that they want him toinstallo FiOS. Verizon is the dominany telephone company inthe Albany, N.Y., It has about 1,00o0 workers in the region. Verizon Wireless investe $100 million in its upstate New York network in 2008, including adding 80 new cell towers in the